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Live Your Utopia

Project type

Apparel Graphics & Print Design

Date

May 2025

Drawing creative energy from the São Paulo Pride Parade this collection for JCPenney's Hope & Wonder brand reflects a South American design sensibility, with an expressive hand and rich, nature-inspired greens. Guided by the message "Live Your Utopia," the graphics and prints were developed to inspire the LGBTQ+ community with a message of self-acceptance. 100% of net proceeds from the collection was donated to the Point Foundation to support LGBTQ+ students.

Carnation Graphic with single green carnation with the words Proud written above and it in green on a cream background

Hand drawn tropical print with bright purples bird of paradise flowers and blue and green leaves on a pale yellow background

Live Your Utopia Graphic with yellow, coral, pink, purple, green, blue and black letters in expressive font

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